Marketing Copywriting Course Tips – 10 Mind Altering Words That Make People Buy
ByAdding hypnotic mind altering words to your sales letters can lead a prospect to buy even if they didn’t initially think they would.
For a complete step by step online copywriting course by Bob Serling go to www.copywritingtip.com, This 32 step program will have you writing million dollar advertising and sales letters. This home study course will open the door to freelance writing jobs as a copy writer and improve your sales copy and marketing copywriting skills.
1. Use the word “fast” in your ad. People want fast results, fast delivery, fast ordering, etc. Nowadays, we usually value our time more than our money. In these days of instant everything being able to obtain what you want fast is a big bonus. If a potential customer has to wait then they may go elsewhere or end up being distracted by something else and moving on.
2. Use the word “guaranteed” in your ad. People want to be assured they are not risking their hard earned money buying your product. Backing up your guarantee with testimonials from previous satisfied buyers will gain trust with your customers.
3. Use the word “limited” in your ad. People want to own or receive things that are exclusive or rare because they are considered to be more valuable. This will create a feeling of scarcity and missing out if they don’t respond now.
4. Use the word “easy/simple” in your ad. People want easy ordering, easy instructions, easy to use, easy payments, etc. This could be linked to time as in simple, time saving appliances or simple, time saving software.
5. Use the word “testimonial” in your ad. People want to see believable proof before they buy your product. It should be reputable and specific proof. Again this can be linked to guarantee’s so as to re-enforce credibility and trust with your customers.
6. Use the word “discount/sale” in your ad. People want to find bargains. They could be rebates, one time sales, percentage offers; get one free offers, etc. The feeling of getting a bargain and achieving something someone else might not get can be a big draw.
7. Use the word “free” in your ad. People want free incentives before they do business with you. They could be free books, accessories, services, etc. Again the feeling your getting something for nothing or being able to use a product to make some money or save enough time to cover the cost of buying the paid version so in the customers mind the paid product or service is not really costing them anything can be the thing that convinces the customer to use your product or service rather than a competitor’s.
8. Use the word “you/your” in your ad. People want to know that you are talking them. This’ll make them feel important and attract them to read the whole ad. Personalizing the letter and even if possible with online sales letters including the actual customers name in the letter will enable you to ‘connect’ to your customers more.
9. Use the word “important” in your ad. People do not want to miss important information that could affect their life. People will stop and take notice.
10. Use the word “new” in your ad. People want new products or services that will improve their life like new information, tastes, technology, results, etc. People like to have to latest things. Having the latest and generic amoxil greatest product, service or software etc will satisfy your customer’s needs.
More free online copywriting course articles are available at www.copywritingtip.com, where you can also find out how to increase you sales by up to 917% just like one of the amoxil generic clients of Bob Serling did after he applied Bob’s step by step Power copywriting for the Internet copywriting course program. Become a copywriter with these copywriting secrets and take advantage of freelance writing opportunities.
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